Head of Marketing - Shwe Taung Group

Head of Marketing

Career > Property Business Group

Number of Vacancies - 1

Responsibilities:

  • Translate the organization’s business plan into an operational plan.
  • Ensure smooth operations by managing related resources.
  • Make improvements to achieve the organization’s targets as planned by coaching department leaders.
  • Mentor, coach, and monitor employees and their related job tasks according to standard structures.
  • Improve standards to a higher level and maximize organizational performance.
  • Conduct strategic planning by defining departmental objectives, setting individual KPIs, reviewing and analyzing job task achievements, handling complaints, and making decisions on related issues.
  • Prepare and control the organization’s budget and expenses.
  • Find sponsors to expand the marketing budget and monitor income development through systematic identification of advertising channels and promotional areas.
  • Manage day-to-day activities related to PR, press, and marketing communications by attending media conferences, opening ceremonies, and events.
  • Communicate and negotiate with customers and media channels to build and expand networks.
  • Conduct regular “Go and See” activities for brand awareness development and continuously review the strengths and weaknesses of competitors based on market conditions.
  • Maintain good relationships and provide smooth operations to all internal and external customers.
  • Recommend or make decisions regarding employee promotions, demotions, and transfers within the organization.
  • Analyze data, summarize findings, and report to relevant management based on each sector of marketing reports.
  • Maintain the confidentiality of organizational information in order to protect the value of the organization and support the achievement of organizational needs and objectives.

Requirements:

  • Bachelor’s degree in Business Management (MBA preferred).
  • At least 5 years’ experience in marketing, with management experience in the retail industry.
  • Strong knowledge of event management practices.
  • Knowledge of shopping centre business, shopping centre processes, the company’s business model, and main competitors.
  • Able to communicate fluently in English and Burmese.
  • Able to communicate professionally and effectively with internal staff, tenants, shoppers, and suppliers.
  • Able to use Microsoft Office (Word, Excel, PageMaker, PowerPoint), Internet and Email, and tenant management software.
  • Able to plan own and staff workloads efficiently.
  • Able to work in Ahlone Township.




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